What is the
Biggest Cost of Starting an Internet Business?
First of all, who am I and why should my advice matter?
My name is Donovan Baldwin, please call me Don, however. I
have been an Internet marketer since 1998 when I began selling Mason
Shoes online using a free website.
I was incredibly ignorant, but still, I managed to sell Mason shoes and
make a little pocket money with my simple little Internet
business. One day, Mason shoes announced that they were no
longer going to use independent distributors like me.
I still did not know much about Internet marketing, and I actually
decided to teach myself HTML programming so that I could possibly get a
job as a website designer. While learning about using
graphics in a website, I joined a couple of affiliate programs and put
some links to some business on a bunch of free websites.
One day, a check arrived in the mail.
I had no idea how I had earned the check, but fortunately, I was able
to backtrack its source and found that I had sold some NutriSystem
product as an affiliate. I knew which website had produced
the sale, so I began promoting that website.
I also began began trying to learn what I could about Internet
marketing.
With a fairly steady stream of income coming in, I registered some
domain names, built some more websites, and began paying for
advertising...and other types of promotion.
I spent hours online, and spent all kinds of money to promote my online
business...and I DO mean ALL KINDS OF MONEY!
Now, I was hooked up with a good program, so the money was rolling in
pretty well. Paying for the things I paid for didn't hurt
much, as I had a lot left over to spend on myself and my family.
However, I began to think that maybe there might be better, more
effective and efficient ways to go about attracting visitors to my
websites and making sales. As a result of this thought, I
began looking around for a good Internet Marketing course.
As I had delved into the world of Internet marketing, I had signed up
for all kinds of affiliate programs. As I did my research
into Internet marketing courses, I discovered one seemed to the best
such product on the market...The Insider Secrets to Marketing
Your Business on the Internet by Corey Rudl and
the Internet Marketing Center team.
However, I was a bit put off by the price. After all the
money I had spent, laying out another couple of hundred for an Internet
marketing course seemed almost the last straw. After all, I
WAS already a successful and experienced Internet marketer, even if I
only got to keep about 50% of the six figure income I had coming in
from my Internet business.
In time, I talked myself into shelling out the money for The Insider Secrets to Marketing
Your Business on the Internet. When
the course arrived at my house, I greedily began to read through the
two thick volumes which I received. After a few pages, I
began to feel disappointment as suggestion after suggestion seemed to
be something I was already doing.
Finally, I began to see things I had not been doing, or realized I
COULD do, and actually found several good ideas for increasing website
traffic and sales while cutting my operating (mainly advertising)
costs, and I began to believe that sending for The Insider Secrets to Marketing
Your Business on the Internet had been a good
investment.
As I kept reading, I began to realize something else as well.
The more I thought about it, the more I came to realize that in
learning all those things that showed up on my doorstep in that course,
I had paid out 50 times as much and more by buying advertising I did
not need, useless materials, and programs that did not deliver as
promised.
I had literally spent thousands of dollars in what I call
"unintentional tuition" in the Internet marketing school of hard
knocks! I had also spent hours of my life glued to a computer
screen as I followed false leads and created useless promotions which
were not seen by anybody or never led a customer to my websites.
I realized that if I had purchased The Insider Secrets to Marketing
Your Business on the Internet early on in my
career as an Internet marketer, my Internet business would have taken
off much sooner and would have progressed much faster. Even
if I had never been successful with an online business, the course
showed me what was involved in building a successful Internet business
for peanuts, and for a lot less time, as opposed to the huge outlay in
cash and hours of my life I had invested.
I have looked at, and bought, several Internet marketing courses over
the years. I have learned something from many of
them. I have found that even the simplest and least effective
at least cover the basics. However, out of all the courses I
have seen and/or written about, the best designed and most
comprehensive was The Insider Secrets to Marketing
Your Business on the Internet.
Even if you choose to purchase a simpler, less expensive course, such
as Holly Mann's "Honest
Riches", The Rich
Jerk's Internet marketing course, or Dylan Loh's ClickBank
Profit Machine, you will wind up spending less in the long
run than if you try to figure out the secrets of Internet marketing on
your own.
You see, the biggest cost of starting an Internet business
is...ignorance!
In this article, I have only begun to scratch the surface of the
information and assets needed by today's Internet marketer.
Click
Here for more information about how to acquire a vast
education in Internet marketing and how to get the same collection of Internet
marketing tools that I used to help build a $100,000 a year
in online income.
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