4 Good Reasons to Use Viral eBooks in a Viral Marketing Campaign
Internet Marketing Article
4 Good Reasons to Use Viral E-books
Copyright 2012 Donovan Baldwin
When it comes to viral marketing techniques, it is a well known and
widely accepted fact, that giving away E-books (FREE E-books, that
is) is one of the best Internet marketing tools in a viral
marketing campaign tool box.
Let's look at four good reasons why this is true today and
will continue to be true for the foreseeable future:
1. E-books are a cheap product to produce
and don't take long to set up. Especially if you have
articles that you have already written about the subject you are
promoting, you can simply combine these articles into an
E-book. If, on the other hand, writing isn’t your
forte, you can use rebrandable E-books
that have been produced by others. All you have to do is use
your favorite search engine and do a web search for “rebrandable E-books”.
You will certainly get a lot of hits and have manyoptions to choose
from.
One way to distribute these E-books to visitors to your website is to give them as a free gift for subscribing to your newsletter. If your E-book contains material that people will want to share with their friends and family, they will pass it along to them… they will pass it along to others…and you will make money.
2. A rebranded ebook has a potential for reaching a huge audience. The only limiting factor is the enthusiasm or the participants...you and whoever else you present them to Therefore, it is absolutely vital that your E-book contain something that people will want to share, such as valuable and timely information or humor. Remember, people like to know something that the rest of the world needs to know. They will pass along something that makes them look like they are in-the-know.
3. E-books are also a great way to sell products other than the one you originally targeted. For example; if you are selling garden products, your customers could also be interested in E-books about lawns, trees landscaping, etc. This is why follow-up is so important in marekting.
4. E-books can be fantastically effective in building your reputation. It is an implied recommendation if you give a quality E-book and users who are willing to pass it on to others.
About The Author:
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Donovan Baldwin is a Dallas - Fort Worth, Texas, area freelance writer and Internet marketer. A University Of West Florida alumnus (1973) with a BA in accounting, he has held several managerial positions and run his own business. After retiring from the U. S. Army in 1995, he became interested in Internet marketing and developed various online businesses. He has been writing poetry, articles, and essays for over 40 years, and now frequently publishes articles on his own websites and for use by other webmasters. Get free advertising at xtramoney4me.net/free_advertising/adlandpro.html.
Post free classified ads at xtramoney4me.net.
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